Haribo is cashing in on Halloween with the launch of Spooky Ghosts a bag full of ghost-shaped gums and jellies in orange, blackcurrant and vanilla flavours. For a limited period only, Spooky Ghosts are available in a 160g sharing bag with a recommended retail price of £1.20.
Gemma Hicks, marketing manager for Haribo, comments: "Spooky Ghosts offer retailers a themed product that will enhance Halloween displays and drive impulse sales."
The company’s Halloween range, which has experienced year-on-year growth since 2007, also includes a Trick or Treat 200g multi-bag as well as Horror Mix and Super Sour Monsters in 160g bags.
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