Mission Foods is adding a new roasted red pepper variety to its Deli Wraps range, which joins the existing original, Mediterranean herb, multigrain and wheat & white.

Each variant is available in a re-sealable eight-pack with a 28 day shelf life, which Mission says makes its Deli Wraps the freshest on the market. An eight-pack retails at £1.79.

Mission is confident that the new addition to its Deli Wrap range will continue to stimulate awareness of Mission Deli as a trusted brand in bakery and drive weight of purchase, which will in turn drive strong profit opportunities for retailers.

To celebrate the launch, Mission has five prizes to give away.