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New Pringles are full of Eastern promise
11 March, 2019

Pringles is launching its biggest innovation in four years, with a new rice-based chip created to carry Eastern-inspired flavours. Pringles Rice Fusion comes in Malaysian Red Curry, Indian Tandoori Chicken Masala and Peking Duck with Hoisin Sauce flavours. Rrp is £1.99 per 160g can. Rice Fusion chips have a lighter texture, with less saturated fat and less salt than traditional Pringles. The launch is supported by a £3m spend.

0161 869 2000www.kelloggs.co.uk


As the Government is urged to publish its plans for E10 by the All Party Parliamentary Group (APPG) for British Bioethanol, would you welcome the introduction of E10 as the right next step in cutting automotive carbon emissions?