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Under the spotlight: Tim Payne

Electricity and water are usually kept very much apart but both play a huge role in InstaVolt CEO Tim Payne's life

01 Career history: everything from working on a fishing boat to running a £500m turnover contracting business. More recently I was the co-founder and COO of Anesco, one of the UK's fastest-growing energy efficiency firms. I'm now founder and CEO of InstaVolt.

02 Dream job if you weren't doing this:

Growing up I wanted to join the RAF and fly jets. Unfortunately, at the time there were height limits, which I passed at 14!

03 What do you drive:

At InstaVolt we have a BMWi3 we all use to get to and from meetings and I love driving it. It's so quiet and is geared up for rapid charging.

04 What would you like to drive: If I could fit in one, I'd love to drive a modern Formula 1 car for the thrill of it.

05 Perfect day: a day with family and friends on the water, either sailing or boating.

06 Favourite team: the Red Bull Formula 1 team.

07 Favourite read: most of my reading is confined to magazines like Yachting Monthly.

08 Favourite film:

Apollo 13 I like films based on true events.

09 Best holiday: I love UK-based activity holidays including hiking.

10 Possessions you couldn't do without: it's such a cliché, but my smartphone.

11 Most admire: anyone who has a sense of adventure.

12 Thing I'm most likely to be found doing at a forecourt: checking in on the team to see how they're getting on with installing our rapid electric car chargers. Or posing for a picture next to one!

13 Item I'm most likely to buy at a forecourt: I do enjoy a good coffee.

14 Greatest achievement:

Sailing solo across the Atlantic. I took a sabbatical in 1997 to do it.

15 Greatest fear: ironically while I love being on the water, I dislike being under it!

16 Tips for business success: Keep it simple.

17 Best business advice you've received: Follow the cash. Managing cash in any business is key to success.

18 Best thing about your job: I have the privilege of working with an amazing team of people who are empowered to make a real difference in what they're doing.

19 Pet hates: the impunity of social media.

20 Thoughts on the forecourt sector: I think the sector is only just waking up to the potential opportunities that alternative fuel represents.

As ESSO and BP join Shell and Gulf in launching new loyalty programmes this year, are such schemes a key tool for businesses today?