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February

Scottish energy drive
08 February, 2013

Nae Danger is described as the first energy drink that's been created, branded and manufactured in Scotland. The brainchild of entrepreneur Ross Gourlay, it has been developed to give drinkers a boost they 'cannae whack'.

Convenient Belvita
08 February, 2013

Belvita Breakfast is now available in an exclusive format for the convenience channel. The new 150g format contains three 50g packs of the biscuits in two top-selling varieties: milk & cereals and honey & nut. Rrp is £1.49.

McCoy's hits bullseye
08 February, 2013

McCoy's is once again the official partner of the McCoy's Premier League darts. To bring the partnership to life for retailers, there is an on-pack promotion on all 50g handy packs and 150g sharing bags. This activity includes two new limited-edition darts-inspired lines: bullseye bangers & treble cheese and Worcester sauce.

Juice that's less sweet
08 February, 2013

Trop 50 from Tropicana is a new fruit juice drink with just half the calories and half the sugar of regular juice. It is a mixture of Tropicana Pure Premium not-from-concentrate juice and water, which is then sweetened with Stevia to give sweetness without the calories. It comes in 330ml on-the-go formats and 1ltr packs in varieties including smooth orange and orange & mango. Rrps are £1.19 and £2.29 respectively.

Scrunch or fold?
08 February, 2013

Kimberly-Clark is launching a campaign for Andrex to get the nation thinking about their bathroom habits and divide consumers into Scrunchers or Folders.

Space launch for Lynx
08 February, 2013

Unilever is supporting its new Lynx Apollo variant with a competition where a consumer can win a trip into space.

Menthol on the go
08 February, 2013

Jakemans has launched its two most popular menthol flavours (throat & chest and honey & lemon) in smaller bags for on-the-go use.

Arctic ambition
08 February, 2013

Coca-Cola and WWF have joined forces in a new project to raise awareness and funds to save the home of the polar bear and create a positive future for the Arctic.

Boosters banish stains
08 February, 2013

New Ariel Stain Remover 3D Boosters are in-wash tabs said to deliver great cleaning power direct to the heart of the wash. The launch is backed by TV, digital and in-store activity.

Chocs away
08 February, 2013

Cadbury Wispa is now available as a hot chocolate. Wispa hot chocolate comes in 27g sachets (rrp 38p) and 246g jars (rrp £2.79). The launch is backed by a £3m campaign.

Following a deal agreed with Harvest Energy, do you think it will be good to see the Total brand returning to UK forecourts?