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Coke gets all musical

Coca-Cola is giving consumers the chance to win tickets to live music events every hour of this month. The 'Win gig tickets every hour at Cokezone.co.uk' activity is appearing on 2ltr, 330ml, 500ml and 330ml multipacks (sixes and eights) of Coca-Cola, Diet Coke and Coke Zero. When they enter, consumers will be asked to select their chosen gig.

Chuck on Facebook

Chupa Chups' character Chuck is getting his first ever Facebook campaign in the UK. He is described as a "laid back teenager who, like Chupa Chups confectionery, helps to make life less serious". Product manager for Chupa Chups, David Leal, explained: "This is a first for Perfetti Van Melle as we have never used social media for a Chupa Chups campaign in the UK and are looking forward to seeing the positive impact of this launch on sale here." The Chuck character also appears on his own website: www.chupachuck.com. Although lollies are Chupa Chups' flagship lines, the brand now also offers Big Babol bubblegum and Cotton Candy bubblegum, both in strawberry and tutti frutti flavours.

Randoms goes large

Following the huge success of Randoms in impulse bags, the sweets will shortly be available in a 195g share bag. The new bag, which has a recommended retail price of £1.45, will include 10 new shapes including foamy jigsaw pieces, padlocks and diggers. It will be available from August 23.

Tea-break treats

United Biscuits has launched the McVitie's VIP Club which rewards consumers by giving away tea-break treats. Digestives, jaffa cakes and Hobnobs are all involved.

Blueberry vodka

Diageo is adding a blueberry variant to its Smirnoff flavoured vodka range. The roll-out follows a trial in Bristol. The launch is backed by a £6m outdoor and sampling campaign.

Crunch campaign

Nestlé is launching its biggest Polo campaign for 10 years. The 'Are you a sucker or a cruncher?' activity, which will include outdoor advertising, begins on August 16.

Londis launches cereals

Londis is continuing to develop its own brand range with the launch of two new breakfast cereals: corn flakes and wheat biscuits. Both offer retailers profit margins of up to 40%.

Squeezing out summer sales

Copella is offering retailers the chance to squeeze the most out of their summer juice sales with £250-worth of its premium product up for grabs.

Real raspberry rush

GlaxoSmithKline (GSK) has extended its Ribena range with the launch of a raspberry variant available in a 500ml bottle and 288ml carton.

JD & cola - the perfect mix

Jack Daniel's is giving away £25-worth of Jack Daniel's & cola to five readers to celebrate British summer time.

Big bags of tasty snacks

To support the recent launch of United Biscuits' range of sharing price-marked packs across some of its most recognisable savoury snacks brands, UBUK is giving retailers the opportunity to win a case of each from its tasty range.

HOW TO ENTER GIVEAWAYS

Write your name, address and phone number on a postcard or sealed envelope stating what you want – Copella, JD & Cola, UB or Ribena – and we'll do the rest, including delivery. Send it to us at Forecourt Trader, William Reed Business Media, Broadfield Park, Crawley, West Sussex RH11 9RT by August 27, 2010.

Shane Thakrar likes to keep it in the family

My typical day starts with me heading straight for my Blackberry, which is certainly both the best and worst thing in my life! The office is less than 10 minutes drive from home, which is incredibly convenient on what seem to be the rare occasions that I am there!