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February

Chairs lift sales
03 February, 2006

Non-food shop promotions are now an established part of the forecourt offer, and the market is filling up with companies offering forecourt-focused products, ranging from lighters and torches to radios and even pruning shears. With margins around 30% and management of the category fairly low-key, it’s easy to see why this area has really taken off. Products are typically items of high-perceived value that are put on special promotion in the store with highly visual pos.

Edensure's hot product
03 February, 2006

February sees the launch of a new remote wet stock management service targeted at independents, called Edensure ES3. Martin McTague, managing director of Edensure Ltd, describes it as the most advanced wet stock management service available in the UK, designed to help independents tackle the huge problems of wet stock loss, be it through leaks, temperature shrinkage, over-dispensation or short deliveries.

HTEC sets the Pace
03 February, 2006

Pace Petroleum is to roll out HTEC’s Hydra Chip & PIN Outdoor Payment Terminal (OPT) to their unmanned petrol retailing sites. The company currently has six totally unmanned forecourts. The new terminals will update these sites to Chip & PIN technology.

OPT trial success
03 February, 2006

A recent trial by VBi, retail and fuel management system specialists, has found that Outdoor Payment Terminals (OPTs) are popular with customers. Results showed that as awareness and confidence in the technology grew over a two-month pilot, average sales increased by 10%.

New labelling system for Bake & Bite
03 February, 2006

Country Choice has launched a new labelling system for its Bake & Bite range. The new package offers a simple, low-cost solution to labelling any County Choice product and includes branded labels, a ‘ready-to-go’ printer (no PC required) and full after sales support.

Muffin makers
03 February, 2006

Rational has developed a new easy-to-use muffin tray to go with its Self Cooking Center. The tray comes in two sizes, with either 12 or 24 non-stick moulds. Retailers just fill the moulds with muffin batter and select ‘Sweet Baking’ on the Self Cooking Center.

Walkers' new look
03 February, 2006

Walkers has announced a £20m relaunch of its core crisp range following a reduction in fat and salt content – said to be the most significant change in the brand’s history.

Drinking in the fruit
03 February, 2006

Hero, the Swiss-based food group, says it is introducing a new category of ‘drinking fruit’ to the UK. Fruit2day combines fruit pieces with purees and juices, to provide the equivalent of two portions of fruit in one 205ml bottle.

Lynx launches new smellies
03 February, 2006

Leading male grooming brand Lynx has launched a new fragrance, Click, supported by a £7m marketing campaign featuring film star Ben Affleck. TV and cinema ads for Lynx ‘Click’ break this month and are the first to feature a celebrity in the brand’s 21 year history.

A hive of activity
03 February, 2006

It’s been a busy few weeks for the tobacco companies, with activity including a launch, pack redesigns and a new UK distribution deal.

Amid all the political turmoil, do you feel as prepared as you can be for EU exit on October 31, deal or no deal?