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Ribena's double act

01 May, 2009
Page 40 

GlaxoSmithKline launches its Have a Field Day on-pack promotion on all Ribena in-home squash and Tetra Pak formats this month. It allows consumers to collect tokens which can be swapped for fun days out.

The company is also giving away a million inflatable 'Lunchtime Assistants' in its Ribena Out for Lunch pack promotion this summer.

It encourages workers to leave their desks and leave their blow-up friend to cover for them.

08702 415132

www.ribena.co.uk