Forecourt Trader

Flamin' good launch

01 May, 2009
Page 40 

Walkers launches a new spicy flavour of Doritos on to the market this month called flamin' cheeseball.

The snack is available in a 225g sharing bag (rrp £1.77) as well as a 40g bag (rrp 38p).

The company is also running a competition giving away a trip to Las Vegas every day this month.

The prize includes return flights for two with Virgin Atlantic, four nights at the Planet Hollywood Resort Vegas and £250 spending money.

The on-pack promotion runs across the full range, including the new flamin' cheeseball.

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