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Hoops get healthier

04 March, 2008
Page 44 
United Biscuits is giving Hula Hoops a makeover and extending the range, with the activity backed by a £2m TV campaign.
The advertising will run from May to July letting shoppers know about improvements to the product's health credentials - the handypack core range (original, BBQ beef, salt & vinegar and cheese & onion) is now free from all artificial colours, flavours and MSG.The company has also replaced its rolling limited edition multipacks with a new, meaty flavour 12-pack. And the Grab Bag range has been extended to include cheese & onion flavour. Rrp is 47p.0800 526078