Forecourt Trader

Energy boosting loaf

01 March, 2005
Page 67 
Warburtons has introduced a new white bread with the fibre and wheatgerm goodness of a wholemeal loaf, but with a low Glycemic Index for longer lasting energy.
The new All-in-One loaf, available from March 3, comes in 800g loaves with a rrp of 95p. The slices have a square profile and two thicknesses medium or thick. The loaf is aimed at mums who want to keep their children healthy but give them something they will enjoy eating. And with a low GI level, the bread provides a source of longer lasting energy. A 2m TV ad campaign breaks in April.01204 556600