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product news: Haribo unveils new flavours

John Wood ·

Haribo has unveiled new fruit flavour combinations with Frenzy Starmix Fruit Punch and Frenzy Tangfastics Fruit Spritzers.

Alison Satterthwaite, brand manager, Haribo UK lead brands, commented: “This year Haribo Frenzy is delivering a real taste of summer, bringing a refreshing combination to the confectionery aisles with fruity drink inspired flavours for top-selling Starmix and Tangfastics.

“Our Frenzy variants are great fun and we know that consumers enjoy their family favourites in new and exciting flavours, which is why these treats continue to experience year-on-year growth and are recognised as our most successful limited-edition lines.”

Starmix Fruit Punch still features the five original pieces together with a strawberry and rhubarb egg, an apple and elderflower heart, a cherry and lime cola bottle, passionfruit ring and a mango bear.

Tangfastics Fruit Spritzers also includes some familiar pieces but with a twist. Consumers will find a raspberry and pineapple cherry, a fruity limeade selection of crocodiles, blueberry and lemon cola bottles and a melon and strawberry dummy.

Starmix Fruit Punch and Tangfastics Fruit Spritzers are available in a range of bag sizes including price-marked packs.

01977 600266

www.haribo.co.uk

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