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Rennie's new TV run

31 October, 2006
Page 46 
Rennie returns to TV screens this month with a national ad campaign in readiness for the Christmas season, when the brand experiences a 30% sales uplift.
Bayer Consumer Care has invested £6m this year in relaunching the Rennie brand, which now includes Rennie Fruit. Bayer says that by stocking the entire range, which includes soft chews and sugar free, retailers can recommend a treatment for everyone, in addition to maximising profit potential during the festive season.01202 780558