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product news: Grace Foods adds mango variant to drinks range

John Wood ·

Grace Foods UK is introducing a mango variant to its Grace Say Aloe Zero Sugar range.

Available from April, the new sugar free variant (RRP £1.39) contains 10 calories per 500ml bottle and joins Grace Say Aloe Zero Original.

“At a time when consumers are focusing more on sugar content, new Grace Say Aloe Zero Mango provides a healthier, great-tasting alternative to carbonated drinks, fruit smoothies or flavoured waters,” commented Nimal Amitirigala, GraceKennedy global category manger, beverages.

The company says Aloe Zero will benefit from wide-ranging marketing support this year, with major brand-building activity focusing on social media support complemented by consumer PR and sampling.

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