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Product news: Shake-up for milk drink brand Yazoo
Published:  08 December, 2017

Yazoo, the milk drink brand, has given its vanilla recipe a shake-up.

In addition, all Yazoo milk drinks will now feature Energy Intake Icons on the front of the pack as well as an updated nutrition table, highlighting reference intake per portion.

Richard Duplock, marketing manager at FrieslandCampina said: “With more and more households interested in the nutritional breakdown of their food and drink, we wanted to update our packaging to show people exactly what’s in a bottle of Yazoo. Milk drinks are an excellent source of calcium and Vitamin B2.

“It’s also really helpful for retailers looking to demonstrate their product knowledge and make recommendations to their customers.

“We’re also very excited about the new Vanilla recipe, and have already received excellent feedback in taste tests. It’s going to be a busy Summer for Yazoo.”