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product news: Coldpress launches juice with "zing"

John Wood ·

Coldpress juices is about to launch its latest low calorie fruit and veg mix, which aims to complement customers’ snacks.

Orange Zing (250ml) is based on orange and apple foundations, with the “zing” coming from sweet carrot and pineapple with a generous helping of ginger.

Coldpress says Orange Zing has been blended specifically with the café and deli impulse sectors in mind, providing a tasty nutritious drink that works in tandem with the flavours of a snack.

General manager Roger Harrison said: “We’re justifiably proud of the part we’ve played in taking fruit-and-veg-themed juices more mainstream by providing truly engaging, light-touch recipes that make any on-the-hoof snacking occasion a little extra special.

“Some juices inadvertently swamp or engulf the very sarnies, wraps or salads that they are meant to accompany while our priority has always been to consider the wider eating experience.”

www.cold-press.com

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