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Longer life for chilled fish range

03 July, 2006
Page 42 
Young's has launched the first in a series of chilled fish ranges with a longer shelf-life. The company says the new lines - which have an extended shelf life of at least 10 days - will help convenience and forecourt retailers to reduce wastage.
The coated fish range includes breaded chunky cod and haddock fillets and fish cakes.Young's marketing controller, Yvonne Adams says: "We have been able to combine longer life with some of our best-ever chilled recipes. These products represent a major step forward and will help every retailer to take better advantage of the huge consumer appetite for seafood."Rrps range from 1.49 for fishcakes, to 2.99 for chunky cod fillets. 0800 496 8647