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Motorbike sales increasing

11 May, 2016

Motorbike and moped sales in April totalled 12,343, 11.6% up on the same month last year, according to the latest registration figures from the Motor Cycle Industry Association (MCIA).

Sales for the year to date total 39,738 and are 8.8% ahead of the same period in 2015.

The increase was welcomed by Stephen Latham, head of the National Motorcycle Dealers Association (NMDA), who said: “We have seen significant demand from supersport, naked and scooter machines indicating a diverse choice between bike enthusiasts and commuters.

“In the power ranges, all cc sectors were up with the exception of sub 50cc bikes. The greatest demand was for 125cc and larger bikes with engines between 651-1000cc – again, a strong indicator that buyers are either traditional bikers or commuters.

“As with previous months, Honda led the manufacturer brands with 2,109 sales, followed closely by Yamaha who registered 1,732 sales, and Triumph in third place with 945 registrations.

“Overall dealers are optimistic that 2016 is on course to meet the target of 8 – 9% growth in the market, especially as the first four months are already up 8.8%. However, this target could still exceed expectations as many dealers will be keen to sell off their stock of Euro 3 machines over the summer, ahead of the Euro 4 powered bikes launch in 2017.”

Keywords: sales, motorbike, NMDA, MCIA